The Token Ring

Created In Partnership With:

Token Founders, Makeway Agency

Project Overview

After developing a website sitemap and user flow, I then combined the visual identity created previously with a complex website strategy. I produced interactive wireframes to further test the effectiveness of the user experience before the final design was created.

Coordinating with copywriters and photographers to produce content for the website, I constructed the final user experience design. This was then presented using interactive prototyping tools to test the experience on desktop, tablet, and mobile devices. After gaining client approval, I then partnered with the development team to ensure the design was properly executed.